ELECTRONIC RESERVES
- Subjects
- Decision making
- Market segments
- Marketing
- Consumers
- Marketing management
- Product life cycle
- Income distribution
- Taxation
- Sales
- Customers
- Advertising
- Cost control
- Target markets
- Corporate profits
- Market penetration
- Planning
The overall objective of marketing is to ensure that the company obtains the revenues it needs to achieve its profit targets. Marketing management is the analysis, planning, implementation, and control of programs designed to create, build, and maintain beneficial exchanges and relationships with target markets for the purpose of achieving...
- Subjects
- Data base management
- SWOT analysis
- Customer services
- Marketing
- Competitive advantage
- Market penetration
- Market shares
- Market strategy
- Consumer attitudes
- Legislation
- Objectives
- Competition
- United Kingdom--UK
So you know who your customers are, and you know your products and services. You've examined how to build a competitive edge and you've analyzed your products or services and your pricing strategies. This article looks at making sure you have a database to capture and analyze information, how to...
